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Viewing Sochi from a new perspective

February 20, 2014

I hope this letter finds you well. Honestly, whatever you’re up to probably is better than where I am.

Let me introduce myself. My name is Boris Avdeyev. I’m part of the Olympic Opening Ceremony planning committee here in Sochi — perhaps you were one of the millions who watched it two weeks ago. Then I’m sure you’re one of the millions who saw the mechanical snowflakes that bloomed to make the Olympic logo, except for the fifth ring that didn’t open because of a technical malfunction.

Yep, that was me. That darn fifth ring.

You think Bob Costas and his eye infection is embarrassing? Try having only one job in the whole opening ceremony and messing it up. […]